The Most Common Errors in Business Writing and How to Fix Them

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Although basic rules exist for clean writing, not every situation calls for perfect grammar. Language used for advertising and entertainment, for example, leaves tons of room for creative license. When trying to get a reader’s attention, sentence fragments are great for adding emphasis and purposeful rule-breaking can make language interesting and edgy. When it comes to business[…]

How to Cite Sources Like a Pro

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Citations are a pain, let’s be honest. But they are also important. This isn’t just because they “show evidence you didn’t plagiarize,” as teachers like to tell students, frightening them out of their wits. Rather, knowing how to cite is worthwhile for several reasons all of which will help you become a more informed writer, reader,[…]

Build a Great Website By Creating Quality Content

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The success of your website depends on clear, relevant, useful content meeting the needs of your audience. It’s the main factor search engines use when ranking websites and good content will keep your visitors coming back. The best content: Meets your audience’s needs Grabs their attention Is easy to read and understand Stays relevant and[…]

The Latest Truth About Duplicate Content

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Quality content is the key to success in the SEO arena. Well-written, useful, unique content is what separates a dynamic web presence from a mediocre website. Unfortunately, duplicate content on your website will derail all your painstaking SEO efforts and earn you a Google penalty for plagiarism. Or will it? Lots of speculation has been swirling[…]

5 Basic Rules for Writing Effective Website Content

content questions

You’re eager to start filling your website with witty and informative content that will impress your readers and beat your competitors but how should you approach the writing process? There are a lot of advanced tips that could help you craft exceptional content that readers want to share with their friends through social media, but[…]